Number of proactive visits to top 10% of customers

Definition:
Number of proactive visits of employees to the 10 best customers. A proactive visit can be described as a visit the client did not particularly ask for, and is initiated by the organization.

Calculation:
Sum of visits at the top 10% clients.

This KPI is measured as: Number (amount Of Units, Rating, Etc)

Interpretation of results: Depends On The Goals

Strategic objective:
Increase profitability

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